Should You Hire a Ghostwriter for Your Blog?

You already know about the benefits a blog can bring to your business: more pages for your website, better SEO, and an accessible forum where customers can comment and interact. The tricky part of successful blogging, however, is finding the time and know-how to keep up a conversation. Blogging is a commitment; you need to carve out time to write, come up with ideas for posts, and fit in keywords and other SEO tools, all while running the rest of your business.

Somebody’s gotta do it—but it doesn’t have to be you. To receive all the benefits of blogging without the hassle, consider hiring a ghostwriter. Unsure? This list of benefits makes a solid case for why you should bring another person on board to manage your blog.

[Infographic] The Top 7 Tips to Get More Followers on Twitter

Do you want to know how to get more followers on Twitter? Many businesses are now using this social platform as part of their social media marketing strategy.

I’ve put together seven tips to increase engagement and get more followers for your business tweets.

5 Tips: How to Promote a Facebook Contest with a Press Release

Use a press release to promote your Facebook contest.

In addition to cross-promoting on social media sites, targeted ads, and even in-store marketing, use earned media as part of your business marketing strategy. This tactic is often overlooked, but when written effectively, a press release can be a great boost to your business.

In this article, we will give you essential tips on how to write a press release to gain more interest in your Facebook contest.

5 Business Branding Tips: Facebook Contests

Branding your business on Facebook is part of any good social media marketing strategy.

By creating branded engagement and interaction on your Facebook page, you can increase brand awareness, rack up marketing touchpoints, and spread your message to friends of friends.

An increasingly popular tactic of brand building is Facebook contests.

We’ve put together a few tips to help with your next Facebook contest campaign.

Increase Social Media ROI With Contests & Promotions

I’ve been told by many peers that social media ROI is a fantasy and cannot be achieved. It may not be the easiest thing to measure, but it is most definitely attainable. The term “social media ROI” is not interpreted the same by everyone. There is a loose definition that (in my opinion) isn’t necessarily basing ROI just on financial return.

Social ROI via contests can help you increase brand awareness„ discover and analyze leads, and connect with your customer via social media marketing. Social contests/promotions on networks such as Facebook and Twitter can make your job of measuring and increasing ROI much easier.