ADVANCED LEAD GENERATION MARKETING BLOG

How-To Guides, Case Studies, Videos & Podcasts from Industry Experts

  1. 7 Landing Page Design Mistakes Killing Your Conversion Rate


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    Is your landing page conversion rate lower than you expected? Could it be your page’s design that’s turning potential leads away?

    You may be using overall best practices, but one simple design flaw can ruin your entire page’s conversion rate.

    In this article I’m going to outline the 7 mistakes that I see most often in landing page design, many of which I made when I first started. I’ll also discuss why these mistakes are so harmful to your conversion rate and how they can easily be corrected. Lastly I’ll tell you the true secret to solving any conversion problem.

    Lets get into it!

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  2. 6 Elements You Must Test on Your Landing Pages


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    Landing pages have the length of this sentence to grab a visitors’ attention. If the visitor is bored or confused by your landing page there’s a good chance you’ve lost a potential lead - and quite likely to your competition.

    So how do you make sure that you’ve created a page visitors will love? Why by testing it of course! Through testing, you can figure out what’s working and what’s not so you can capture those leads.

     

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  3. The Psychology of Your Bounce Rate, and 7 Ways to Fight It


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    Bounce rates got you down?

    Want to bump that conversion rate up and kick that bounce rate down a notch?

    You’ve come to the right place.

    This comprehensive article will give you the psychology behind your website’s bounce rate as well as 7 advanced strategies that can drop that bounce rate down. I’ll give you real-world examples of landing pages and websites utilizing those 7 strategies as well as break many of these points into bite-sized, actionable pieces you can use to optimize your own sales funnel and fight the bounce fully armed.

    Let’s get rolling!

     

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  4. 3 Best Scroll Popups for Your Website


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    Are you looking for better ways to build your email list? Do you want to get your website visitors engaged with your brand?

    Obviously, yes you do.

    In this article, I will show you how three leading online marketing brands are expanding their reach by growing their leads. They all use website popups. And more specifically, they all use scroll popups.

    Read on to get the best practices for scroll popups. Try out the tips to start building your email list today.

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  5. How to Integrate Popups to Optimize Your Sales Funnel


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    Are you generating and nurturing leads with an optimized sales funnel?

    It’s okay if you’re not quite there yet, it’s something that many businesses struggle with for a long time.

    It’s easier than you think, and this article will give you a look into a simple (but effective) 5 step sales funnel.

    I’ll also include three examples of how you can use popups in your sales funnel to optimize for conversions and decrease bounce rates at every step.

    Let’s get rolling!

     

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