Facebook, Twitter, Google+, Pinterest, Instagram…
Each one of these major social networking sites gives you an amazing opportunity to start the sales cycle through reaching your market, nurturing relationships and amplifying your brand.
But how do you get the emails you need from your Fans and Followers? How do you take your social relations further along in your sales funnel?
In this article, I give you tried and tested methods to reach your markets - and get email leads - from the top 5 social networking sites.Read More
So you’ve built a landing page. Is it converting like you’d hoped it would? Do you think it could be more effective?
No matter how long you’ve had a landing page, there’s always room for improvement.
66% of companies test multiple landing pages on their website, only 13% think they’re doing it well.
This comprehensive article will discuss the top 7 landing page mistakes that are affecting your conversion rate. I’ll dive into why these mistakes matter, and give you the proven best practices on how to change them to get the best possible result from your landing page.
Does your email copy result in the profits you need?
Once you’ve gained a sizeable lead list, it’s how you nurture your leads through your sales conversion funnel that counts.
In this article, I’ll give you 8 actionable steps to write email copy that converts.Read More
Online marketing is all about awareness and visibility. Most of the time, people find your small business online in one of three ways:
- Your company comes up early in search engine results,
- You’re mentioned or recommended by another person or website they visit, or
- They already know about your company and go looking for you
Search engine optimization (SEO) is a set of strategies with the broad goal of bringing more people to your website the first way, by improving your search engine rankings. Social media optimization (SMO) can be one part of SEO—but it also contributes to all three ways people find you online.Read More
Are you seeing depressing conversion rates with your mass email marketing campaigns? Would you like to personalize each and every email you send out, but don’t have the time to leave your desk for lunch?
Let’s talk email automation.
This Slideshare presentation will give you 15 email marketing and automation statistics that will get you thinking.Read More