1. Tornado Week Powered by Twitter and Interns

    (screenshot: youtube)

    The Weather Channel has blown buzz generating engagement to new heights. To celebrate Tornado Week, a few Weather Channel interns thought live streaming, twitter and tornados would make a great mix.

    Executives agreed. Now the clever interns themselves are being live-streamed in the office, while sitting in 124mph wind.

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  2. Relevant Social Media Marketing for Mother’s Day


    Mother’s Day is the largest card sending holiday of the year, and more consumers buy gifts for Mother’s Day than any other holiday, except Christmas. Restaurants capitalize on Mother’s Day because it’s the most popular day to dine out of the year.

    So how do you make your business relevant to Mother’s Day through content marketing?

    Let’s walk through four of the top social networks.

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  3. 5 Awesome Tips: How to Make Killer Blog Headlines

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    Writing a catchy headline is key to getting your blog post read, and spread.

     

    Most readers these days skim headlines, only stopping to open the ones that hook their attention. At the same time, a witty headline can make your post be shared exponentially.

     

    Don’t lose this opportunity. Here are 5 writing tips on how to write a killer headline.

     

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  4. How Newspapers Can Use Social Media: 4 Social Engagement Tools

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    Social media is changing the way news is consumed. Readers are coming to expect engaging, more democratized and open interaction with their media sources.

    A more engaged readership creates a stronger bond with an enhanced loyal following.

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  5. 12 Ideas for Great Blog Posts

    A frequent question from fellow blogger and content marketers is: “What can I blog about?” When you are blogging regularly for your business, keeping your posts fresh and varied can be a fun challenge.

    This article is part seven of a ten part series by Wishpond. We explore the business benefits of blogging, and how it can help your online marketing efforts.

    Here are 12 types of posts for your blog:

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