Did you know: The 74+ demographic is the fastest growing among social networks.
As a marketer, its exciting to see new market segments flocking to social media. It allows for many new industries that target older age groups to use social media effectively. And there are already a few businesses that have capitalized on the growing trend, as you’ll see in the infographic below.
SEE ALSO: [Infographic] The State of Instagram
The following infographic shows how senior citizens are using social media and why it’s uber important to take their growing presence into account in your social media strategy.
If your interested in running a social media marketing campaign, check out Wishpond’s Social Campaign Apps
How do you use social media to target your specific customer market? Let us know in the comments.
By Nick Steeves @ Wishpond
Orignially posted on the Wishpond blog