Did you know: Companies that blog have 55% more traffic to their websites?
Content marketing is fast becoming a regular marketing tool (marketers now spend 25% of their marketing budget on content marketing). And it’s having a huge impact on how consumers view and interact with companies: 68% of consumers spend time reading content from brands they are interested in.
The following infographic shows how companies are using content marketing to and how consumers interact with it.
SEE ALSO: [Infographic] * 12 Brilliant Blog Post Ideas for Businesses*
Which type of content marketing do you find most effective? How do you use it? Let us know in the comments.
Written By Nick Steeves @ Wishpond