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[Infographic] Ad Retargeting Statistics: Audience vs. Marketers Perspective

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Are you wondering if retargeting is right for your business?

Last Thursday we took a detailed look at retargeting ads as a whole, and how they’re changing the way we interact with our customers online.

But what do marketers think about them? What about the ad audience?

This infographic gets even deeper into the science and structure of retargeting campaigns, giving you the stats you need to know to make an informed decision. 

For instance, did you know?

  • That 3 out of 5 online buyers say they’ve noticed ads for products they looked up on other sites?
  • That 46% of search engine marketing professionals believe retargeting is the most underused online marketing technology?

Check out the infographic for more insight (simply click to expand).

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By The Wishpond Content Team

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