The ecommerce industry is highly competitive. Anyone with a few thousand dollars to spare can start a dropshipping business, and many do. This drives up the price of advertising online and makes the cost per acquisition for each new lead rather high. But even if the cost of acquiring a new client in your niche
There's no end if we talk about social media marketing. Platforms like YouTube, Twitter, Facebook, and Instagram make it easier for every marketer to boost online presence and get maximum exposure for their brands. Here comes the harsh truth: building an engaged, relevant social media audience is never smooth sailing, especially when social media users
Chances are you’ve heard the phrase “social selling.” You might already be doing it to some extent. You’ve probably heard that it works, too. According to LinkedIn, reps who are effective at social selling generate 45% more opportunities and are 51% more likely to hit their quota. But what actually is social selling?
If there's one field that's constantly evolving, it's the Marketing field. What started as the Barter System over a thousand years ago is now being spearheaded by digitally-enabled innovative tools, a.k.a., chatbots. In fact, according to Chatbot Magazine,"$5 billion will be invested in chatbots by 2021." Plus, by the end of 2020,
Over the years, Facebook ads have evolved with added features and tools to help eCommerce business owners. Next to optimizing your Facebook page, running eCommerce ads to help boost sales. However, not all Facebook ads are built the same; some seem to do better than others, but why is that, shouldn't Facebook ads all do