25 Best Promotional Giveaway Ideas People Will Love

So you're planning your next big giveaway, or you’re looking for prizes that do the dual job of rewarding your winners and bringing attention to your brand.

Promotional giveaways are one of the oldest marketing tricks in the book, and they’re still as effective as ever. Giveaways aren't just about the prize. If done right, they can:

  • Increase your website traffic
  • Boost brand awareness
  • Help to garner free customer reviews and referrals
  • Supply your brand with new social media followers
  • And more!

Once you have your giveaway goal and entry method, picking the right prize (especially on a budget) is the next task on your list.

If you’ve been struggling, look no further: I found some of the best promotional giveaway products you can brand with your personal logo that can fit your budget!

1.Teddy Bears

If you have a mascot for your brand, you can turn it into a full size or cute plush teddy bear to gift your loyal customers. For example, Hootsuite has a plush Owly for their brand, along with the life-size mascot!

2.Coffee Cup & Mugs

It’s a classic for a reason. Who doesn't want a new mug or coffee cup to fill up on a cup of joe? You can either use your logo or print funny, quirky quotes on your mug to give a touch of your brand personality. That's what Death Wish Coffee did for their random mug giveaway

3.Gift Cards

Gift cards are a thrifty shopper’s dream come true. This type of promotion giveaway prize is excellent if you own an eCommerce store and you're looking for ways to boost sales. It's also a well known that when shoppers get a gift card or discount, they’re 42% more likely to add more items and pay more than the initial gift card value.

Wishpond can help you to easily host your next Gift Card Giveaway to help you build your email list, get social shares and grow your followers on social media.

Fashion Nova decided that they wanted to host a giveaway for one lucky winner to win a free $200 gift card.

4.Portable Charger or Power Bank

If you don't have any products for customers to buy with a gift card, then try offering a branded portable charger. Some power banks come with added features like fast charging, wireless charging, built-in cables, AC adapters, or LED flashlights.

Now, this gift is a bit on the pricey side, but everyone uses a charger, and portable chargers are lifesavers, so you know they'll become essential to your winner. And everytime they pop out their power bank, they’ll see your brand’s name charging up their trusty device.

Check out Tech Radar's guide on The best power banks of 2019: portable chargers to keep your gadgets going

5. Food or Chocolates

Sweets and treats can be a good substitute when it comes to prizes for your next promotional giveaway. Collaborate with a food brand in your area or an online brand that bakes or arranges fruit baskets, chocolate, pastries or even cakes. You can add a thoughtful card with your logo as well.

6.Stickers and Bumper Stickers

From dad jokes, memes and company logos plastered on laptops and car bumpers, stickers work well for promotional branding for your company. They're affordable to print and purchase in bulk, which means you can have over 100 winners for your giveaway. The more winners associated with a giveaway, the more likely people are to enter because they feel they have a higher chance of winning.

It is also a win-win, if you're a sticker company like Stick Top

Need help with your next giveaway or contest?

Book a free call to learn how our team of contest experts can help you create lead generating contest today.

7. Hoodies & T-Shirts

Give away branded hoodies or t-shirts to your biggest fans as a prize for your giveaway. I think that this type of prize works best if you have a strong following. If your brand is not well-known, people won't gravitate as much to this kind of giveaway. Take ProPepper; they decided to give away ten free hoodies after reaching 2 million subscribers on YouTube.

8. Reusable Water Bottles


Everyone has a water bottle, or two tucked away or heavily used at work or the gym, so a branded water bottle is always a hit. You can spice things up by giving water bottles with built-in diffusers and straws, or insulated or stainless steel bottles or accessories. For illustration, here's a branded water bottle giveaway from Wawabots.

9. Tickets to Your Seminar/Webinar

If you're planning to host a seminar or webinar, whether it's a co-promotion or fully sponsored by your brand, you can give away tickets to your event to one or two lucky winners.

10. Portable LED Lights

You can hand out branded LED lights as prizes to your winners. They can be as small as keychains, embedded on the or full-fledged flashlights.

11. Beauty Products


For beauty brands or eCommerce stores, why not give the winner sample or travel-size versions of your best products. This will allow you to save on products while giving your winner a chance to experience their favorite products for free.

12. Stress balls


Mental wellness is now considered as important as physical health. Taking care of it includes having a few stress balls around here and there. Why not give away a few, or include some as part of a wellness pack for your giveaway winner?

13. Umbrella


Use branded umbrellas to help your winner weather through rain or sunshine. It's also one of the most commonly used items around. When considering any promotional item that will be in consistent contact with water, be sure to spend a little extra on the ink you plan to use for branding, so it doesn't fade out after only a few weeks of use.

14. Custom Cell Phone Stand & Grip


We've all dropped our phones, or come dangerously close to it. So consider giving away phone grips and stands as prizes. If you run an eCommerce store or a brand that sells tech or cell phones, it will complement your products well.

15. Blankets & Pillows


Sounds a bit weird, but don't knock it before you try it. Give your giveaway winner the chance to win a blanket and pillow with your logo. If you want to sweeten the deal, you can add a sleep mask as well and make it a nap package!

16. Drinkware Set


This can include, but is not limited to, metal straws and brushes, water bottles, bottle cleaners, bottle holders, and more. This type of gift works best for wellness, travel, and fitness brands.

17.Fanny Packs


Fanny packs are making a comeback, and they offer a lot of promotional branding flexibility. They can be embroidered, screen printed or heat pressed with your logo. They are also fun and practical for winners of all ages.

18. Duffle Bag


A gym bag or duffle bag is an excellent prize for the winners who are into fitness or travel. It's hard to find a good duffle bag, so consider investing in a proper manufacturer or branding company to make your prize more appealing.

19. Yoga Products


Yoga products are in the top 5 categories of best selling products when it comes to health and wellness, which makes them a suitable prize option for your giveaway. Yoga products can range from clothing, blocks, straps, mats, shoes, and other accessories.

20. Tote or Shopping Bag


Since being eco-friendly has become widely popular, you can give away a set of branded totes or shopping bags for your promotional giveaways. Choose a material that works best for you; this can be plastic, hemp, canvas, and more.

21. Bracelets and wristbands


Maybe you'd like to pick a smaller prize. Bracelets and wristbands are affordable promotional prizes. However, the idea or brand behind it is what will make it appealing. If it's a bracelet representing something like a charity or worthy cause, people will be more inclined to enter to win your giveaway.

22. Stationery Set


Don't just brand a pen set and give it away. Offer your winners a full stationery set: pens, note pads, sticky notes, organizers. This makes your prize seem more significant and more appealing.

For more ideas on stationery you can add to your giveaway prize, you can check out Orange Promotions stationery sets.

23. Travel Collection


Travellers use a variety of accessories to make journeys easier. If your customers are niche travelers, you can offer them a travel collection to help make their next trip fun. This includes bag tags, travel notepads, passport holders, organizers and more.

24. Calendars & Planners

Even with digital calendars aplenty, planners haven’t gotten out of style. You can offer your customers a chance to win a full calendar set and planner so they can organize and plan to meet their goals for this and next year.

25. VIP Product Sampler

If your budget is too tight to buy products to brand, think outside the box and give one winner the chance to be a VIP product sampler. This person would be the first to test, use, and experience your products before they hit the shelves or website. This is actually one of the best marketing strategies because it creates a dynamic relationship for your customers.

This can allow your winner to also be a brand ambassador for you, posting positive reviews and updates on social media to help drive sales.

Summary

There you have it, here are 25 items you can use for promotional prizes for your next giveaway:

  1. Teddy Bears
  2. Coffee Cup & Mugs
  3. Gift Cards
  4. Portable Charger or Power Bank
  5. Stickers and Bum Stickers
  6. Hoodies & T-Shirts
  7. Water Bottles
  8. Tickets to Your Seminar/Webinar
  9. Portable LED Lights
  10. Beauty Products
  11. Stress balls
  12. Umbrella
  13. Custom Cell Phone Stand & Grip
  14. Blankets & Pillows
  15. Drinkware Set
  16. Fanny Packs
  17. Duffle Bag
  18. Yoga Products
  19. Tote or Shopping Bag
  20. Bracelets & Wristbands
  21. Stationery Set
  22. Travel Collection
  23. Calendars & Planners

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Written by Victoria Taylor

Victoria is a Marketing Generalist at Wishpond specializing in all things digital marketing and social media marketing. In love with blogging and Taco Tuesdays. Follow her on Twitter @vicknwsbest.