25 Best Promotional Giveaway Ideas People Will Love
So you're planning your next big giveaway, or you’re looking for prizes that do the dual job of rewarding your winners and bringing attention to your brand.
Promotional giveaways are one of the oldest marketing tricks in the book, and they’re still as effective as ever. Giveaways aren't just about the prize. If done right, they can:
- Increase your website traffic
- Boost brand awareness
- Help to garner free customer reviews and referrals
- Supply your brand with new social media followers
- And more!
Once you have your giveaway goal and entry method, picking the right prize (especially on a budget) is the next task on your list.
If you’ve been struggling, look no further: I found some of the best promotional giveaway products you can brand with your personal logo that can fit your budget!
If you have a mascot for your brand, you can turn it into a full size or cute plush teddy bear to gift your loyal customers. For example, Hootsuite has a plush Owly for their brand, along with the life-size mascot!
2.Coffee Cup & Mugs
It’s a classic for a reason. Who doesn't want a new mug or coffee cup to fill up on a cup of joe? You can either use your logo or print funny, quirky quotes on your mug to give a touch of your brand personality. That's what Death Wish Coffee did for their random mug giveaway
It's Golden Ticket Day ?15 random orders placed today (7/25) will receive this rare mug in their package. Plus, every order today gets a FREE collectible Rosie the Riveter patch!— Death Wish Coffee (@DeathWishCoffee) July 25, 2019
Gift cards are a thrifty shopper’s dream come true. This type of promotion giveaway prize is excellent if you own an eCommerce store and you're looking for ways to boost sales. It's also a well known that when shoppers get a gift card or discount, they’re 42% more likely to add more items and pay more than the initial gift card value.
Fashion Nova decided that they wanted to host a giveaway for one lucky winner to win a free $200 gift card.
?FOLLOW & RETWEET SWEEPSTAKES?— FashionNova (@FashionNova) August 19, 2019
Do you want to win a $200 gift card?! ???
1. Follow @FashionNova on Twitter
2. RT this post! ?
3. Stay tuned to see if you’ve won!
GOOD LUCK! ✨
One Winner Every Friday @ 11 A.M. (PDT)!
4.Portable Charger or Power Bank
If you don't have any products for customers to buy with a gift card, then try offering a branded portable charger. Some power banks come with added features like fast charging, wireless charging, built-in cables, AC adapters, or LED flashlights.
Now, this gift is a bit on the pricey side, but everyone uses a charger, and portable chargers are lifesavers, so you know they'll become essential to your winner. And everytime they pop out their power bank, they’ll see your brand’s name charging up their trusty device.
Check out Tech Radar's guide on The best power banks of 2019: portable chargers to keep your gadgets going
5. Food or Chocolates
Sweets and treats can be a good substitute when it comes to prizes for your next promotional giveaway. Collaborate with a food brand in your area or an online brand that bakes or arranges fruit baskets, chocolate, pastries or even cakes. You can add a thoughtful card with your logo as well.
6.Stickers and Bumper Stickers
From dad jokes, memes and company logos plastered on laptops and car bumpers, stickers work well for promotional branding for your company. They're affordable to print and purchase in bulk, which means you can have over 100 winners for your giveaway. The more winners associated with a giveaway, the more likely people are to enter because they feel they have a higher chance of winning.
It is also a win-win, if you're a sticker company like Stick Top
Need help with your next giveaway or contest?
Book a free call to learn how our team of contest experts can help you create lead generating contest today.
7. Hoodies & T-Shirts
Give away branded hoodies or t-shirts to your biggest fans as a prize for your giveaway. I think that this type of prize works best if you have a strong following. If your brand is not well-known, people won't gravitate as much to this kind of giveaway. Take ProPepper; they decided to give away ten free hoodies after reaching 2 million subscribers on YouTube.
I think it's about time I actually execute this giveaway...— ProPepper (@ProPepper) August 15, 2019
So exactly a week from today, 8/24/19, TEN WINNERS will be selected for a FREE ProPepper 2 Million Subscriber Hoodie
All you have to do is like, RT, and follow me
So do it lol pic.twitter.com/AvMH9sVjJx
8. Reusable Water Bottles
Everyone has a water bottle, or two tucked away or heavily used at work or the gym, so a branded water bottle is always a hit. You can spice things up by giving water bottles with built-in diffusers and straws, or insulated or stainless steel bottles or accessories. For illustration, here's a branded water bottle giveaway from Wawabots.
9. Tickets to Your Seminar/Webinar
If you're planning to host a seminar or webinar, whether it's a co-promotion or fully sponsored by your brand, you can give away tickets to your event to one or two lucky winners.
10. Portable LED Lights
You can hand out branded LED lights as prizes to your winners. They can be as small as keychains, embedded on the or full-fledged flashlights.
11. Beauty Products
For beauty brands or eCommerce stores, why not give the winner sample or travel-size versions of your best products. This will allow you to save on products while giving your winner a chance to experience their favorite products for free.
12. Stress balls
Mental wellness is now considered as important as physical health. Taking care of it includes having a few stress balls around here and there. Why not give away a few, or include some as part of a wellness pack for your giveaway winner?
Use branded umbrellas to help your winner weather through rain or sunshine. It's also one of the most commonly used items around. When considering any promotional item that will be in consistent contact with water, be sure to spend a little extra on the ink you plan to use for branding, so it doesn't fade out after only a few weeks of use.
14. Custom Cell Phone Stand & Grip
We've all dropped our phones, or come dangerously close to it. So consider giving away phone grips and stands as prizes. If you run an eCommerce store or a brand that sells tech or cell phones, it will complement your products well.
15. Blankets & Pillows
Sounds a bit weird, but don't knock it before you try it. Give your giveaway winner the chance to win a blanket and pillow with your logo. If you want to sweeten the deal, you can add a sleep mask as well and make it a nap package!
16. Drinkware Set
This can include, but is not limited to, metal straws and brushes, water bottles, bottle cleaners, bottle holders, and more. This type of gift works best for wellness, travel, and fitness brands.
Fanny packs are making a comeback, and they offer a lot of promotional branding flexibility. They can be embroidered, screen printed or heat pressed with your logo. They are also fun and practical for winners of all ages.
18. Duffle Bag
A gym bag or duffle bag is an excellent prize for the winners who are into fitness or travel. It's hard to find a good duffle bag, so consider investing in a proper manufacturer or branding company to make your prize more appealing.
19. Yoga Products
Yoga products are in the top 5 categories of best selling products when it comes to health and wellness, which makes them a suitable prize option for your giveaway. Yoga products can range from clothing, blocks, straps, mats, shoes, and other accessories.
20. Tote or Shopping Bag
Since being eco-friendly has become widely popular, you can give away a set of branded totes or shopping bags for your promotional giveaways. Choose a material that works best for you; this can be plastic, hemp, canvas, and more.
21. Bracelets and wristbands
Maybe you'd like to pick a smaller prize. Bracelets and wristbands are affordable promotional prizes. However, the idea or brand behind it is what will make it appealing. If it's a bracelet representing something like a charity or worthy cause, people will be more inclined to enter to win your giveaway.
22. Stationery Set
Don't just brand a pen set and give it away. Offer your winners a full stationery set: pens, note pads, sticky notes, organizers. This makes your prize seem more significant and more appealing.
For more ideas on stationery you can add to your giveaway prize, you can check out Orange Promotions stationery sets.
23. Travel Collection
Travellers use a variety of accessories to make journeys easier. If your customers are niche travelers, you can offer them a travel collection to help make their next trip fun. This includes bag tags, travel notepads, passport holders, organizers and more.
24. Calendars & Planners
Even with digital calendars aplenty, planners haven’t gotten out of style. You can offer your customers a chance to win a full calendar set and planner so they can organize and plan to meet their goals for this and next year.
25. VIP Product Sampler
If your budget is too tight to buy products to brand, think outside the box and give one winner the chance to be a VIP product sampler. This person would be the first to test, use, and experience your products before they hit the shelves or website. This is actually one of the best marketing strategies because it creates a dynamic relationship for your customers.
This can allow your winner to also be a brand ambassador for you, posting positive reviews and updates on social media to help drive sales.
There you have it, here are 25 items you can use for promotional prizes for your next giveaway:
- Teddy Bears
- Coffee Cup & Mugs
- Gift Cards
- Portable Charger or Power Bank
- Stickers and Bum Stickers
- Hoodies & T-Shirts
- Water Bottles
- Tickets to Your Seminar/Webinar
- Portable LED Lights
- Beauty Products
- Stress balls
- Custom Cell Phone Stand & Grip
- Blankets & Pillows
- Drinkware Set
- Fanny Packs
- Duffle Bag
- Yoga Products
- Tote or Shopping Bag
- Bracelets & Wristbands
- Stationery Set
- Travel Collection
- Calendars & Planners