13 Best Free Graphic Design Tools to Improve Your Visual Appeal

When it comes to your website, blog, or social media accounts, the first thing visitors notice are the visuals. In fact, it takes only 0.05 seconds for users to decide whether they’ll stay or leave. That means the visual appeal of your online presence is highly important.

This means you need to design something that looks good but also gets your message across. While this task often falls to full-time graphic designers, you might not have the budget to hire one if you’re running a small business.

Luckily there are many different options for free graphic design software that allows anyone to create stunning designs from scratch or based on templates.

Of course, just because a tool is free doesn't mean it's suitable for any skill level, and you'll also need to decide if it matches your use case.

Ready to find out what kind of free graphic design software is out there? Let's look at 13 of the best free graphic design software tools below:

Best Free Graphic Design Software

  1. Canva
  2. GIMP
  3. Inkscape
  4. Blender
  5. Adobe Spark
  6. DesignWizard
  7. Pixlr
  8. Photopea
  9. Gravit
  10. SketchUp
  11. Krita
  12. Genially
  13. Vectr

Wishpond_Newsletter

1. Canva

Platforms: Windows, Mac, iOS, Android

Canva

Featuring over 250 000 free templates on their Canva Free price plan, Canva is a flexible graphic design tool that allows you to design anything from business cards to Instagram posts and flyers to presentations.

The Canva Free prince plan also includes hundreds of thousands of free photos and graphics and over 100 design types such as social media posts, presentations, letters, and more. The free version even includes 5GB of cloud storage for your designs!

The best thing about Canva is that it wasn't designed for graphic designers but for anyone who needs to create graphics, meaning it is simple to use and customize designs. If you need to create more advanced designs, you may find yourself having to upgrade to Canva Pro. Luckily they offer a free trial to check if you need the added features.

Back to Top

2. GIMP

Platforms: Windows, Linux, Mac

GIMP

GNU Image Manipulation Program (GIMP) is a cross-platform image editor. This free, open-source software features sophisticated tools for graphic designers, photographers, illustrators, or scientists. GIMP is often compared to Photoshop as the two offer similar editing and design functionality.

With tools suitable for photo editing and graphic design, GIMP ranks highly among free graphic design software, offering support for a wide range of file formats and a highly customizable interface.

Although it is primarily a photo editor, GIMP also supports vector file formats such as SVGs created graphic design programs like Adobe Illustrator or Inkscape.

Back to Top

3. Inkscape

Platforms: Mac, Windows, Linux

Inkscape

As its tagline "Draw Freely" would suggest, Inkscape is a free graphic design software tool. This free graphic design tool specializes in vector graphics and is suitable for both beginners and experts.

Compared to Illustrator, this free graphic design tool can feel a bit clunky, however, Inkscape gets the job done, and its support for a wide range of file types makes up for this shortfall. Another great feature of Inkscape is its community which gives excellent support to beginners.

Back to Top

4. Blender

Platforms: Mac, Windows, Linux

Blender

If you're looking for free tools to help with 3d creation, look no further than Blender. Available on all major platforms, including Windows, Linux, and Mac, Blender is a free, open-source 3d creation tool that offers many of the features of paid, professional tools.

Blender allows graphic designers to perform rendering, modeling, sculpting, animation & rigging, VFX work, and even simulations and create 2D animations.

While not exactly beginner-friendly, Blender is a great option for graphic designers that need powerful but free graphic design software for 3d creation.

Back to Top

5. Adobe Spark

Platforms: Windows, Mac, iOS, Android

Adobe Spark

Adobe's free alternative to its fully-featured Adobe Illustrator graphic design software, Adobe Spark is easy to use. It offers a host of free templates, making it easy for beginners to create custom designs. If you need to create a simple image for social media, this free design tool is perfect.

Although it is great for beginners, this is also Adobe Spark's downfall, as it lacks more advanced features you would expect from graphic design software, but for a free version of an Adobe product aimed at non-designers, it is perfect.

A bonus of Adobe Spark is that it is available for web, meaning you can access and work on your designs from your browsers anytime and aren't limited to a specific device.

Back to Top

6. DesignWizard

Platforms: Windows

DesignWizard

DesignWizard is among the best free graphic design software for beginners allowing you to create designs for anything from social media posts to wedding invitations. Featuring a large database of free images as well as a repository of templates, their easy-to-use photo editor uses a drag and drop interface to make it simple to create custom designs.

As free design tools come, DesignWizard offers plenty of the features you'd expect from graphic design software. However, if you are looking for more powerful tools, you may need to upgrade to the paid version.

Back to Top

7. Pixlr

Platforms: Web, Android, iOS

Pixlr

Pixlr is a free, web-based photo editing and graphic design software package offering both a beginner's and advanced version. Its photo editing capabilities are on par with Adobe Photoshop. At the same time, it also offers a host of free templates making it quick and easy for beginners to get started with designs.

Also available as an app for iOS and Android, this tool is great if you want to create designs for social media or touch up your images before uploading them to the web.

Back to Top

8. Photopea

Platforms: Web

Photopea

Photopea is a web-based, free version of Adobe Photoshop. Offering almost all the same features as Adobe Photoshop, Photopea also supports many file types and similar keyboard shortcuts.

Since Photopea is web-based, you're not limited to any specific platform as you are with Photoshop, meaning Linux users have a powerful alternative to GIMP if they so wish.

Back to Top

9. Gravit

Platforms: Mac, Chrome OS, Linux, Windows

Gravit

From the creators of Corel Draw comes Gravit, one of the best free graphic design tools for vector graphics. What makes Gravit special is that besides Linux, Windows, and Mac, it is also available for Chrome OS, a sometimes neglected operating system.

While the free version offers many features that make Gravit a great choice for beginners needing to work with vectors, if you would like to work offline or export in higher quality, you'll need to upgrade to the Pro version. Luckily there is a free trial that lets you test out these features first before committing.

Back to Top

10. SketchUp

Platforms: Web

SketchUp

As their tagline says, SketchUp is "the best way to 3D for free," and it ranks among the best free graphic design software for 3d design. As it is web-based, it can run on any platform, making it a great choice for anyone, no matter their operating system.

Created for drafting furniture or other complex designs in 3D, SketchUp is easy to use and features great support, meaning even beginners can get started modeling quickly.

Depending on your needs, the free version may not be enough as it only offers limited storage and no interoperability with other design tools like the Pro version offers.

Back to Top

11. Krita

Platforms: Windows, Mac, Linux, Android

Krita

A free, open-source painting program, Krita features everything artists need to draw beautiful digital paintings. This includes over 100 professionally made brushes, brush stabilizers, brush engines, a wrap-around mode for tiling, and a resource manager to import brushes and texture packs from other artists.

With all these features, it's no surprise that Krita ranks among the best free graphic design software, but it is far from beginner-friendly and is better suited to professional artists.

Back to Top

12. Genially

Platforms: Windows

Genially

Offering a number of free templates and resources and unlimited creations and views on its free plan, Genially makes it easy to create anything from infographics to presentations and more. You can customize the templates, adding elements such as buttons, layers, and text to presentations, or start from scratch to design your graphics.

While there are quite a few features included in the free edition of Genially if you want to take advantage of features such as offline viewing, brand personalization, or removing the Genially watermark, you'll need to upgrade to a paid plan.

Back to Top

13. Vectr

Platforms: Windows, Linux, Chrome OS, Browser

Vectr

Vectr is a free vector graphics tool that makes it easy and intuitive to design various graphics. With handy tutorials as well as desktop and browser versions, Vectr ranks among the best free graphic design software for vector graphics.

It has all the features you'd expect from a vector tool, even allowing collaboration, and is a great free alternative to Adobe Illustrator, especially for simple day-to-day tasks. While it is great for most users, you’ll have to look elsewhere if you're looking for professional features.

Back to Top

  1. 10 Best Free Twitter Analytics Tools You'll Love to Use
  2. 15 Free Marketing Tools to Increase Awareness, Sales, and Efficiency
  3. 20 Free Tools to Improve Your Landing Page Copy
  4. 10 Social Media Analytics Tools to Maximize Your Time and Resources
  5. 6 Fundamental Tools For Social Media Success

Wrapping Up

As you can see, there is a wide variety of free graphic design software for you to choose from. From 3d tools such as Blender and SketchUp, to vector graphic tools such as Vectr, Gravit, and Inkscape, photo tools such as Pixlr, GIMP, and Photopea, painting apps like Krita, or template-based editors such as Canva, Adobe Spark, DesignWizard, and Genially, there are many different options depending on your needs and skillset.

While finding the right tool for your needs might take some trial and error, once you've found the right free graphic design software to suit your needs, you'll be sure to improve the visual appeal of your online properties.

What do you think of the tools listed? Did I miss any other good graphic design tools that are free? Which ones do you use? Let me know in the comments below.

Written by Themba

Themba is a writer and content creator that has worn hats ranging from copywriter to culture journalist. When he is not writing he enjoys nothing more than tending to his cactus collection.