email marketing a/b tests
A 6-post collection
Wishpond's Email Marketing Master Class for Beginners
We’re proud to announce our new email marketing course! Email marketing is an essential skill for any business owner or marketer. In spite of new and emerging digital marketing trends, but the fundamentals of email marketing campaigns remain the same. At first glance, email marketing can feel a bit complicated, like most marketing tools,
12 Best Email Marketing Tips for Entrepreneurs
As an entrepreneur, it can be hard to find the right tools or methods to market your brand, find new customers, and keep your website traffic going up each day. And if you're reading this, it means that you might need some help sharpening your email marketing skills. In 2018, Smart Insights found that email
9 Best GIF Emails & Why You'll Love Them
As of 2019, GIFs have been around for more than 30 years. The GIF, short for "graphics interchange format," was a social media mainstay for most of its existence. In 2012 more and more email marketers decided to add GIFs to their emails, and the trend started gathering momentum with brands both big and small
4 Things Every Successful Email Marketing Campaign Needs
Email marketing is a unique combination of low cost and high returns. If you’ve taken some interest in email marketing, it’s unlikely you’ve missed this fantastic piece of statistics: email marketing offers an ROI of 4400%. The big question, however, is what’s your own email marketing ROI? If you’re nowhere
23 Email Copywriting Tips to Skyrocket Conversions
The truth is that you can spend hours trying to craft the perfect email copy, from the subject line to your signature, only to see your email click-through rates fall flat on its face. After all, the purpose of email marketing is to convert as many people as possible into clients, right? But how can