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A 18-post collection

10 Helpful Instagram & Facebook Ad Tips for Fashion eCommerce Stores

10 Helpful Instagram & Facebook Ad Tips for Fashion eCommerce Stores

Social media marketing can drive highly relevant traffic to your online eCommerce store, increase your conversion rates, and boost brand loyalty. With social media ad spending hitting more than USD 89 billion in 2019, marketers are constantly looking for ways to create powerful ad campaigns that deliver results. While there is no shortage of social

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5 Tips for a Crash Course in Facebook Ad Campaigns for the Holidays

5 Tips for a Crash Course in Facebook Ad Campaigns for the Holidays

Home to over 2.7 billion monthly active users, Facebook is indeed one of the largest social media networks - falling just behind India and China in terms of population. Almost everyone on the internet has a Facebook account, which is why it is one of the most attractive platforms for advertisers as well. Moreover,

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The Beginners Guide to Using Paid Facebook Ads vs. Organic Facebook Ads

The Beginners Guide to Using Paid Facebook Ads vs. Organic Facebook Ads

These days, Facebook is definitely one of the premier platforms for online advertising of services and products. When is the last time you’ve heard of someone who doesn’t have a Facebook account? This social network has practically become synonymous with the broader world of social media. With that in mind, advertisers use Facebook

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10 Proven Ways to Create a Facebook Custom Audiences That Convert Every Time

10 Proven Ways to Create a Facebook Custom Audiences That Convert Every Time

Platforms like Instagram and TikTok are getting increasingly popular among younger users, but no one can dispute one simple fact - Facebook is still by far the most dominant social media marketing tool. Businesses spend more than $1.5 billion on Facebook advertising because the platform offers unparalleled targeting functionalities. If you know that 74%

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5 Real-Life Examples of Facebook Retargeting Strategies That Work

5 Real-Life Examples of Facebook Retargeting Strategies That Work

Facebook is the biggest social network -- and not just by a little. With 2.41 billion monthly active users, it’s the third most visited website in the universe, only outranked by Google and YouTube. A whopping 71% of users log in every single day, with more than half logging in several times a

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