influencers
A 8-post collection
5 Amazing Ways Influencers Can Boost Your Email Marketing ROI
Everything about marketing that long used to be only about products and services has changed since decades. Now, people buy relationships and stories. That's where influencers come to play. With a massive following on social media, influencers are changing the way we approach modern marketing. In the words of marketing guru Jeff Bullas, "Influence marketing
How to Maximize Your Influencer Marketing ROI Using Instagram Checkout Channel
Over the years, Instagram has tried to make it easier for brands to track direct sales. It has also simplified shopping experiences for consumers. The Instagram Checkout channel unlocks another way for brands to leverage influencer marketing. Before its rollout, Facebook conducted a study on Instagram's ability to boost sales. According to this study, 87%
9 Surprising Ways You Can Use YouTube for Influencer Marketing
Instagram isn't the only influencer platform for brands. Believe it or not, YouTube was one of the first social media platforms to host and connect influencers to brands before "influencer" became an official term in marketing. Combine the fact that by 2022, online videos will make up more than 82% of all consumer internet traffic
2020 Marketing Playbook: 20 Brand Stats, Strategies, and Predictions to Keep You Ahead of the Curve
You’ve probably seen new blog articles using buzzwords like “marketing 2020” or “2020 marketing trends”, and it can be a task trying to decipher which marketer’s article is giving gems and who’s rinsed and repeated last year’s predictions as something new. Instead, Wishpond’s marketing team did the reading and skimming
Buying Under the Influence: 47 Essential Facts About Influencer Marketing (Infographic)
Consumers are smarter and savvier than ever. Generic corporate ads no longer cut it, and give no value and emotional connection to audience members. The emergence of social media also means audiences find themselves spending more time in front of their screens. Over time, the popularity of social media has given rise to the so-called