In December 2018, Instagram officially launched its new story feature, "Close Friends." This feature allows you to create a list of "Close Friends" you can exclusively share stories with on a day to day basis. This feature was initially created for followers to share more private moments, one of many steps Instagram is taking to

Instagram stories have outdone their competitor Snapchat since copying the feature in 2016. Now, as of January 2019, there were 500 million active daily users on Instagram Stories. It's the tool that influencers have stated that they get the most engagement from — allowing you to share content that disappears in just 24 hours, now with