Do you find it challenging to manage all your social media channels, activities, and changes? You are not alone. Social media platforms are not static. Existing sites evolve or disappear, and new platforms emerge. You can drive yourself crazy trying to keep up without using tools to help you. Technology comes to the rescue by
With 3.5 billion people using social media worldwide, it shouldn’t come as a surprise that so many brands have joined in. Brands are doing their best to reach and engage their audience with relevant content,but no one is failproof. Social media blunders can hurt your marketing efforts, ruin your public image, and
When trying to grow your business or make a name for yourself in your industry, creating connections with industry experts can be a great way to generate recognition. You always want to be 100% genuine in these connections so that you don’t seem overly promotional and self-serving, and there’s a right and wrong
When it comes to social media marketing, brands seem to forget the essential factor for success, being social! It doesn't matter how great your content is, if it's not relevant or relatable, then it's going to be overlooked by a brand that aims to connect with their audience. One way to grab your ideal followers'
We live in an era of unprecedented small business activity. The internet age has enabled entrepreneurs in nearly every niche market to set up shop and compete with larger corporations. Digital tools like website builders, automated services like payroll, increased communication, and the gig economy all enable small business owners to go toe to toe