Video Email Marketing: 8 Things You Need To Know Before Jumping In
If you’ve been attending Zoom meetings since last year, you’ve probably received the email below. The “Welcome to Zoom” email is not just a great introduction to what is now a must-have app for everyone who works remotely. It’s also a great marketing tool, primarily because of its video content. Emailing has
6 Awesome e-Commerce Content Marketing Examples (That You Can Copy Today)
Any e-Commerce business can stand out from the crowd by creating the right content. You don’t need to have a marketing budget to match retail giants like Amazon. By incorporating content marketing into your marketing strategy, you can set yourself apart and boost your sales. It doesn’t matter what is the size of
The Ultimate e-Commerce Glossary: 50 e-Commerce Terms You Should Know
According to eMarketer, the global e-commerce market will reach $5 trillion this year. In fact, despite the COVID pandemic forcing businesses to shut shop across industries and verticals, e-commerce sales grew from strength to strength, skyrocketing by 27.6% in 2020. Clearly, the e-commerce sector is showing no signs of slowing down. So if you
8 Winning Examples of Co-Branding Partnerships To Inspire You Today
Business is inherently about competition. However, that doesn’t mean you must avoid giving a drop of help to other companies at all costs. In fact, companies can (and often do) pair up to combine their strengths to launch joint marketing initiatives to great success. It's called co-branding. Co-branding offers a way to raise general
How to Use Facebook Groups to Grow Your Business Like a Pro
“Whatever you rock, there’s a Facebook group for you,” says the $10-million Superbowl Facebook ad that was part of Facebook’s “More together” campaign, whose aim was to encourage users to join Facebook groups in their areas of interest. Facebook’s focus on promoting groups was in fact in line with their 2018 announcement