15 Times Marketers Won with Personalization
By now, most of us are familiar with the “Amazon” experience. It goes something like this: We realize we need something, log in to the website or mobile app, search for the item we need, browse through thousands of colors, models, brands, etc.-- and with the click of a button, that thing we needed
6 Proven Ways to Write Better Emails this Year
The very first mass email was sent in 1978. It has evolved since then, and despite the ever-growing competition, has remained one of the most important marketing tools for businesses of all sizes. Over the years, marketers have done a fair share of experimenting with this communication channel and learned that mastering the art of
How to Setup Google Analytics In Under 15 Minutes
Trying to setup Google Analytics on your website? It's not as hard as you think. If you’re completely new to Google Analytics and need help from start to finish, here's a step by step guide to help you get set up in 5 easy steps. And if you get stumped by any Google Analytics
Trying to Market Your Business More Effectively in 2019? Consider These Helpful Tips
Nearly 51 percent of smartphone users polled in a recent survey claimed to have found a new company or product with the help of online search. There is no denying just how important it is for small businesses to have an adequate marketing strategy in the 21st century. Failing to plan out how you will
SEO & Your E-commerce Website What You Need to Know
To put the sheer volume of money that e-commerce brings in into perspective, one recent report showed that it made as much as $2.3 trillion in 2017, along with representing 10% of all retail sales and being expected to grow by as much as 15% this year. It’s also important to mention that