The Ultimate Social Media Holiday Calendar to Increase Followers
When it comes to social media marketing, brands seem to forget the essential factor for success, being social! It doesn't matter how great your content is, if it's not relevant or relatable, then it's going to be overlooked by a brand that aims to connect with their audience.
One way to grab your ideal followers' attention is to create content related to social media holidays that matter to them.
These "hashtag holidays" have found a permanent place in your customers day to day and should be acknowledged, whether it's "National Puppy Day" or "World Mental Health Day."
Today we'll be covering the creme de la creme of social media holidays that can increase your followers and engagement. Feel free to go through the article at your pace or pick, choose and skip which topic:
- 3 Reasons You Need a Social Media Holiday Calendar
- The Ultimate Social Media Holiday Calendar
- 10 Best Social Media Holiday Calendar Examples
Let's dive in,
3 Reasons You Need a Social Media Holiday Calendar
Using a social media holiday calendar isn't all fun and games, okay maybe a little bit. But there's a method to this madness if you're not convinced or you need to convince someone on your team about why it's important to create content that relatable.
1. Social Media Holidays Help to Improve Branding
When brands connect with their audience and highlight the fun and socially conscious content, they have an edge with customers.
When Sprout Social has released its "Championing Change in the Age of Social Media" report, two-thirds of consumers say that it is important for brands to take public stands on social and political issues like immigration, civil rights, and race relations.
When a brand stays quiet, it's overlooked by brands who stand for the important things to their audience. But let's be honest, we're not saying that you should go and save the whales. But you should pick social stands that your brand actually wants to take and genuinely appreciates. People can see when a brand is pretending, riding the wave or when they love the people and cause them to stand for daily.
Social Media Holiday Example: LAIKA Studios
Social Media Holidays Gives Your Engaging Content Ideas
The biggest hurdle that social media and content marketers have is to churn out new content ideas for your brand. Social media holidays break up that monotony and allow you to step outside the box with new content ideas to post on your social media platforms.
This is especially true if you're celebrating a popular social media holiday. You'll have to come up with something eye-catching that will differentiate itself from the sea of content posted on that day.
Social Media Holiday Example: Alter Eco Organic Chocolate
3. Social Media Holidays Help to Push Products
Find a social media holiday that resonates with your products or services. Once the day comes, please make the most out of it to show your followers what you have to offer and why your product should be their first choice.
Make it a celebration, whether virtually or in-store, you want customers to feel apart of your social media holiday, and encourage sales as well. Use your social media holiday to launch new products, host giveaways, and have promotions.
Social Media Holiday Example: Life Sprout Bioceuticals
The Ultimate Social Media Holiday Calendar Free Download
Select the month here: Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec
Don’t forget to download your FREE Social Media Holiday Calendar Here. Add the holidays you want to remember to your own calendar or social media strategy.
January
January 1 – New Year's Day #NewYearsDay
January 2 – Science Fiction Day #ScienceFictionDay
January 4 – National Trivia Day #NationalTriviaDay
January 11 – Human Trafficking Awareness Day #HumanTraffickingAwarenessDay
January 13 – National Sticker Day #NationalStickerDay
January 13 – Clean Off Your Desk Day #CleanOffYourDeskDay
January 15 – National Hat Day #NationalHatDay
January 16 – Get to Know Your Customers Day #GetToKnowYourCustomersDay
January 20 – Martin Luther King Jr. Day #MLKDay
January 21 – National Hugging Day #NationalHuggingDay
January 23 – National Pie Day #PieDay
January 24 – National Compliment Day #NationalComplimentDay
January 25 – Chinese New Year #YearOfTheRat
January 25 – Opposite Day #OppositeDay
January 27 – Community Manager Appreciation Day #CMAD
January 31 – Backwards Day #BackwardsDay
February
February 2 – Groundhog Day #GroundhogDay
February 2 – World Wetlands Day #WorldWetlandsDay
February 2 – Super Bowl LIII #SBLIII
February 4 – World Cancer Day #WorldCancerDay
February 5 – National Weatherperson's Day #NationalWeatherpersonsDay
February 7 – National Bubble Gum Day #BubbleGumDay
February 7 – National Send a Card to a Friend Day #SendACardToAFriendDay
February 8 – National Boy Scouts Day #BoyScoutsDay
February 9 – Academy Awards #AcademyAwards
February 9 – National Pizza Day #NationalPizzaDay
February 11 – Safer Internet Day #SID2020
February 11 – Inventors Day #InventorsDay
February 13 – World Radio Day #WorldRadioDay
February 14 – Valentine's Day #ValentinesDay
February 17 – Random Acts of Kindness Day #RandomActsOfKindnessDay
February 17 – Presidents Day #PresidentsDay
February 18 – National Battery Day #NationalBatteryDay
February 20 – World Day of Social Justice #SocialJusticeDay
*February 20 – Love Your Pet Day #LoveYourPetDay
*February 21 – International Mother Language Day #IMLD
*February 22 – National Wildlife Day #NationalWildlifeDay
*February 25 – Mardi Gras #MardiGras
March
- March 1 – National Peanut Butter Lover's Day
PeanutButterLoversDay
March 2 – National Read Across America Day #ReadAcrossAmerica
March 3 – World Wildlife Day #WorldWildlifeDay
March 4 – National Grammar Day #NationalGrammarDay
March 6 – National Employee Appreciation Day #EmployeeAppreciationDay
March 6 – National Dentist’s Day #DentistsDay
March 6 – National Day of Unplugging #NationalDayOfUnplugging
March 6 – National Salesperson Day #SalespersonDay
March 7 – National Be Heard Day #NationalBeHeardDay
March 7 – National Cereal Day #NationalCerealDay
March 8 – National Proofreading Day #NationalProofreadingDay
March 8 – Daylight Savings #DaylightSavings
March 8 – International Women’s Day #IWD2020 #EachforEqual
March 9 – National Napping Day #NationalNappingDay
March 10 – National Pancake Day #NationalPancakeDay
March 10 – National Pack Your Lunch Day #NationalPackYourLunchDay
March 10 – Women & Girls HIV/AIDS Awareness Day #NWGHAAD
March 11 – National Worship of Tools Day #WorshipOfToolsDay
March 12 – National Girl Scout Day #GirlScoutDay
March 12 – Popcorn Lover's Day #PopcornLoversDay
March 13 – World Sleep Day #WorldSleepDay
March 14 – Potato Chip Day #NationalPotatoChipDay
March 14 – Pi Day #PiDay
March 15 – World Consumer Rights Day #WCRD2020
March 16 – National Freedom of Information Day #FreedomOfInformationDay
March 17 – St. Patrick's Day #StPatricksDay
March 18 – Awkward Moments Day #NationalAwkwardMomentsDay
March 19 – National Let’s Laugh Day #NationalLetsLaughDay
March 19 – First Day of Spring #FirstDayofSpring
March 20 – International Day of Happiness #InternationalDayofHappiness
March 20 – World Storytelling Day #WorldStorytellingDay
March 21 – Elimination of Racial Discrimination Day #RacialDiscriminationDay
March 21 – World Poetry Day #WorldPoetryDay
March 22 – World Water Day #WorldWaterDay
March 23 – National Puppy Day #NationalPuppyDay
March 24 – American Diabetes Association Alert Day #AmericanDiabetesAssociationAlertDay
March 25 – Tolkien Reading Day #TolkienReadingDay
March 26 – National Spinach Day #NationalSpinachDay
March 26 – Purple Day #PurpleDay
March 28 – Earth Hour Day #EarthHourDay
March 30 – Doctor’s Day #NationalDoctorsDay
March 30 – National Take a Walk in the Park Day #NationalWalkInTheParkDay
March 31 – Equal Pay Day #EqualPayDay
April
April 1 – April Fools Day #AprilFools
April 1 – National Walking Day #NationalWalkingDay
April 2 – World Autism Awareness Day #WAAD
April 3 – Find a Rainbow Day #FindARainbowDay
April 4 – Hug a Newsperson Day #HugANewsperson
April 7 – World Health Day #LetsTalk
April 10 – National Siblings Day #NationalSiblingsDay
April 10 – Encourage a Young Writer Day #EncourageAYoungWriterDay
April 11 – National Pet Day #NationalPetDay
April 12 – Human Space Flight Day #HumanSpaceFlightDay
April 15 – National Tax Day #TaxDay
April 16 – National Stress Awareness Day #StressAwarenessDay
April 16 – Wear Your Pajamas to Work Day #PJDay
April 16 – Get to Know Your Customers Day #GetToKnowYourCustomersDay
April 16 – National High-Five Day #NH5D
April 17 – Haiku Poetry Day #HaikuPoetryDay
April 20 – National Look-Alike Day #NationalLookAlikeDay
April 22 – Earth Day #EarthDay2020
April 23 – National Picnic Day #NationalPicnicDay
April 23 – World Book Day #WorldBookDay
April 23 – Take Our Daughters & Sons to Work Day #COUNTONME
April 24 – National Administrative Professionals Day #AdministrativeProfessionalsDay
April 24 – Arbor Day #ArborDay
April 25 – National Telephone Day #NationalTelephoneDay
April 25 – World Malaria Day #EndMalariaForGood
April 29 – Denim Day #DenimDay
April 29 – International Dance Day #InternationalDanceDay
April 30 – National Honesty Day #NationalHonestyDay
April 30 – International Jazz Day #JazzDay
April 30 – National Adopt a Shelter Pet Day #AdoptAShelterPetDay
May
May 1 – International Workers Day #IntWorkersDay
May 1 – Space Day #SpaceDay
May 1 – May Day #MayDay
May 3 – World Press Freedom Day #WPFD2020
May 4 – Star Wars Day #StarWarsDay
May 4 – International Firefighters Day #InternationalFirefightersDay
May 5 – Cinco de Mayo #CincoDeMayo
May 5 – World Asthma Day #WorldAsthmaDay
May 5 – Thank a Teacher Day #ThankATeacher
May 6 – National Nurses Day #NursesDay
May 7 – World Password Day #WorldPasswordDay
May 9 – Europe Day #EuropeDay
May 10 – Mother's Day #MothersDay
May 12 – National Limerick Day #NationalLimerickDay
May 13 – National Receptionist Day #NationalReceptionistDay
May 15 – International Day of Families #FamilyDay
May 15 – National Bike to Work Day #BTWD
May 15 – Endangered Species Day #EndangeredSpeciesDay
May 16 – Love a Tree Day #LoveATreeDay
May 17 – Day Against Homophobia & Transphobia #IDAHOT2020
May 21 – National Memo Day #NationalMemoDay
May 24 – National Scavenger Hunt Day #NationalScavengerHuntDay
May 25 – Memorial Day #MemorialDay
May 28 – Hamburger Day #NationalHamburgerDay
May 29 – Paperclip Day #PaperclipDay
May 29 – Heat Awareness Day #NoFryDay
May 30 – National Creativity Day #NationalCreativityDay
May 31 – World No-Tobacco Day #NoTobacco
May 31 – National Smile Day #NationalSmileDay
June
June 5 – World Environment Day #WorldEnvironmentDay
June 5 – National Donut Day #NationalDonutDay
June 6 – Higher Education Day #HigherEducationDay
June 7 – National Cancer Survivor's Day #NCSD2020
June 8 – World Oceans Day #WorldOceansDay
June 8 – Best Friends Day #BestFriendsDay
June 11 – Make Life Beautiful Day #MakeLifeBeautiful
June 14 – International Children's Day #ChildrensDay
June 14 – National Children's Day #NationalChildrensDay
June 14 – National Flag Day #FlagDay
June 14 – World Blood Donor Day #GiveBlood
June 20 – World Refugee Day #WorldRefugeeDay
June 20 – First Day of Summer #FirstDayOfSummer
June 21 – Father's Day #FathersDay
June 21 – National Selfie Day #NationalSelfieDay
June 21 – World Music Day #WorldMusicDay
June 21 – International Yoga Day #InternationalYogaDay
June 23 – National Columnists’ Day #NationalColumnistDay
June 27 – National Sunglasses Day #NationalSunglassesDay
June 30 – Social Media Day #SMDay, #SocialMediaDay
June 30 – National Postal Worker Day #NationalPostalWorkerDay
Need a marketing expert to help you master your social media calendar?
Book a free call to learn how our team of marketing experts can help you create high converting social media marketing campaigns today.
July
July 2 – World UFO Day #WorldUFODay
July 4 – Independence Day #July4th
July 7 – World Chocolate Day #WorldChocolateDay
July 11 – Cheer Up the Lonely Day #CheerUpTheLonelyDay
July 12 – Malala Day #MalalaDay
July 12 – National Simplicity Day – #NationalSimplicityDay
July 15 – Give Something Away Day #GiveSomethingAwayDay
July 16 – Get to Know Your Customers Day #GetToKnowYourCustomersDay
July 17 – World Emoji Day #WorldEmojiDay
July 18 – Nelson Mandela International Day #MandelaDay
July 30 – International Day of Friendship #DayOfFriendship
August
August 1 – Respect for Parents Day #RespectForParentsDay
August 2 – National Coloring Book Day #NationalColoringBookDay
August 8 – International Cat Day #InternationalCatDay
August 9 – National Book Lovers Day #NationalBookLoversDay
August 11 – National Sons and Daughters Day #SonsAndDaughtersDay
August 12 – International Youth Day #YouthDay
August 12 – World Elephant Day #WorldElephantDay
August 13 – International Lefthanders Day #LefthandersDay
August 15 – National Relaxation Day #NationalRelaxationDay
August 16 – National Tell a Joke Day #NationalTellAJokeDay
August 19 – World Photo Day #WorldPhotoDay
August 19 – World Humanitarian Day #WorldHumanitarianDay
August 20 – National Lemonade Day #NationalLemonadeDay
August 26 – National Dog Day #NationalDogDay
August 26 – National Women's Equality Day #WomensEqualityDay
September
September 5 – International Day of Charity #CharityDay
September 6 – Read a Book Day #ReadABookDay
September 7 – Labor Day #LaborDay
September 8 – International Literacy Day #LiteracyDay
September 11 – National Day of Service and Remembrance #911Day
September 11 – Stand Up To Cancer Day #KissCancerGoodbye
September 12 – National Day of Encouragement #DayOfEncouragement
September 12 – National Video Games Day #NationalVideoGamesDay
September 13 – National Grandparents Day #NationalGrandparentsDay
September 15 – Online Learning Day #OnlineLearningDay
September 19 – Talk Like a Pirate Day #TalkLikeAPirateDay
September 21 – International Day of Peace #PeaceDay
September 21 – Miniature Golf Day #MiniGolfDay
September 21 – Civic Day of Hacking #HackForChange
September 22 – Car-Free Day #CarFreeDay
September 22 – Hobbit Day #HobbitDay
September 22 – First Day of Fall #1stDayOfFall
September 26 – European Day of Languages #EDL2020
September 27 – World Tourism Day #WTD2020
September 28 – World Rabies Day #WorldRabiesDay
September 28 – National Good Neighbor Day #GoodNeighborDay
September 29 – International Coffee Day #InternationalCoffeeDay
September 30 – National Women's Health and Fitness Day #FitnessDay
September 30 – International Podcast Day #InternationalPodcastDay
October
October 1 – International Day of Older Persons #UNDOP
October 1 – World Vegetarian Day #WorldVegetarianDay
October 2 – Day of Nonviolence #InternationalDayOfNonviolence
October 2 – World Smile Day #WorldSmileDay
October 3 – National Techies Day #TechiesDay
October 4 – World Animal Day #WorldAnimalDay
October 4 – National Taco Day #NationalTacoDay
October 5 – World Teachers Day #WorldTeachersDay
October 5 – World Habitat Day #WorldHabitatDay
October 10 – World Mental Health Day #WorldMentalHealthDay
October 10 – World Sight Day #WorldSightDay
October 11 – International Day of the Girl #DayOfTheGirl
October 13 – National Train Your Brain Day #TrainYourBrainDay
October 14 – National Dessert Day #DessertDay
October 15 – Global Handwashing Day #GlobalHandwashingDay
October 15 – Get to Know Your Customers Day #GetToKnowYourCustomersDay
October 16 – World Food Day #FoodDay
October 16 – Bosses Day #BossesDay
October 17 – Eradication of Poverty Day #EndPoverty
October 20 – World Statistics Day #StatisticsDay
October 21 – Reptile Awareness Day #ReptileAwarenessDay
October 24 – United Nations Day #UNDay
October 25 – Greasy Foods Day #GreasyFoodsDay
October 30 – National Publicist Day #NationalPublicist
October 30 – Day Checklist Day #ChecklistDay
October 31 – Halloween #Halloween
November
November 1 – World Vegan Day #WorldVeganDay
November 1 – National Authors Day #NationalAuthorsDay
November 1 – National Cook For Your Pets Day #CookForYourPetsDay
November 1 – Daylight Saving Time Ends #DaylightSavings
November 3 – National Sandwich Day #NationalSandwichDay
November 4 – National Candy Day #NationalCandyDay
November 8 – National Cappuccino Day #CappuccinoDay
November 8 – STEM Day #STEMDay
November 11 – Veterans Day #VeteransDay
November 13 – World Kindness Day #WKD
November 14 – World Diabetes Day #WDD
November 15 – Clean Out Your Refrigerator Day #CleanOutYourRefrigeratorDay
November 15 – America Recycles Day #BeRecycled
November 16 – International Day for Tolerance #ToleranceDay
November 17 – International Students Day #InternationalStudentsDay
November 17 – National Entrepreneurs Day #EntrepreneursDay
November 19 – International Men’s Day #InternationalMensDay
November 20 – Universal Children's Day #UNChildrensDay
November 21 – World Hello Day #WorldHelloDay
November 26 – National Cake Day #NationalCakeDay
November 26 – Thanksgiving Day #Thanksgiving
November 27 – National Day of Listening #DayOfListening
November 28 – Electronic Greeting Card Day #ElectronicGreetingsDay
November 30 – Small Business Saturday #SmallBusinessSaturday
November 29 – Computer Security Day #ComputerSecurityDay
November 30 – Cyber Monday #CyberMonday
December
December 1 – World AIDS Day #WAD2020
December 1 – Giving Tuesday #GivingTuesday
December 3 – Persons with Disabilities Day #IDPWD
December 4 – National Cookie Day #NationalCookieDay
December 5 – World Soil Day #WorldSoilDay
December 6 – Microwave Oven Day #MicrowaveOvenDay
December 8 – Pretend to Be a Time Traveler Day #PretendToBeATimeTravelerDay
December 10 – Human Rights Day #HumanRightsDay
December 10 – Nobel Prize Day #NobelPrize
December 11 – International Mountain Day #InternationalMountainDay
December 21 – Crossword Puzzle Day #CrosswordPuzzleDay
December 21 – First Day of Winter #WinterSolstice
December 27 – No Interruptions Day #NoInterruptionsDay
December 31 – New Year's Eve #NYE2020
10 Best Social Media Holiday Calendar Examples
1. Social Media Holiday Example: KFC
Happy N.F.C.D. from H.A.R.L.A.N.D. (the terrifyingly advanced drive-thru robot). #NationalFriedChickenDay pic.twitter.com/HVa7Hk2Vjz
— KFC (@kfc) July 6, 2017
2. Social Media Holiday Example: Crumb Cakery
3. Social Media Holiday Example: Mission Hospital
4. Social Media Holiday Example: Forever21
5. Social Media Holiday Example: Vegan Nutrition + Fitness Info
6. Social Media Holiday Example: DoughEZ
7. Social Media Holiday Example: Kelli Avila
8. Social Media Holiday Example: Rowie Label
9. Social Media Holiday Example: Bella The Yorkie
10. Social Media Holiday Example: Oreo
Oreo, in Association with Milk, Presents: The Spilling. #OreoHorrorStories Now playing at https://t.co/O2zWHh5IgI #Halloween
— OREO Cookie (@Oreo) October 29, 2013
Summary
Have fun with social media holidays. They're a great way for you to connect with followers and potential customers for your brand creatively.
If you need more download this free Social Media Checklist to boost your efforts and increase followers on your social media platforms.
What about you? What's your favorite social media holiday, and how do you celebrate it on social media?
Related Article