The Ultimate Social Media Holiday Calendar to Increase Followers

When it comes to social media marketing, brands seem to forget the essential factor for success, being social! It doesn't matter how great your content is, if it's not relevant or relatable, then it's going to be overlooked by a brand that aims to connect with their audience.

One way to grab your ideal followers' attention is to create content related to social media holidays that matter to them.

These "hashtag holidays" have found a permanent place in your customers day to day and should be acknowledged, whether it's "National Puppy Day" or "World Mental Health Day."

Today we'll be covering the creme de la creme of social media holidays that can increase your followers and engagement. Feel free to go through the article at your pace or pick, choose and skip which topic:

Let's dive in,

3 Reasons You Need a Social Media Holiday Calendar

Using a social media holiday calendar isn't all fun and games, okay maybe a little bit. But there's a method to this madness if you're not convinced or you need to convince someone on your team about why it's important to create content that relatable.

1. Social Media Holidays Help to Improve Branding

When brands connect with their audience and highlight the fun and socially conscious content, they have an edge with customers.

When Sprout Social has released its "Championing Change in the Age of Social Media" report, two-thirds of consumers say that it is important for brands to take public stands on social and political issues like immigration, civil rights, and race relations.

When a brand stays quiet, it's overlooked by brands who stand for the important things to their audience. But let's be honest, we're not saying that you should go and save the whales. But you should pick social stands that your brand actually wants to take and genuinely appreciates. People can see when a brand is pretending, riding the wave or when they love the people and cause them to stand for daily.

Social Media Holidays Gives Your Engaging Content Ideas

The biggest hurdle that social media and content marketers have is to churn out new content ideas for your brand. Social media holidays break up that monotony and allow you to step outside the box with new content ideas to post on your social media platforms.

This is especially true if you're celebrating a popular social media holiday. You'll have to come up with something eye-catching that will differentiate itself from the sea of content posted on that day.

Social Media Holiday Example: Alter Eco Organic Chocolate

3. Social Media Holidays Help to Push Products

Find a social media holiday that resonates with your products or services. Once the day comes, please make the most out of it to show your followers what you have to offer and why your product should be their first choice.

Make it a celebration, whether virtually or in-store, you want customers to feel apart of your social media holiday, and encourage sales as well. Use your social media holiday to launch new products, host giveaways, and have promotions.

[Social Media Holiday Example: Life Sprout Bioceuticals

](https://www.instagram.com/lifesproutbio/)

The Ultimate Social Media Holiday Calendar Free Download

Select the month here: Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec

Don’t forget to download your FREE Social Media Holiday Calendar Here. Add the holidays you want to remember to your own calendar or social media strategy.

January

  • January 1 – New Year's Day #NewYearsDay

  • January 2 – Science Fiction Day #ScienceFictionDay

  • January 4 – National Trivia Day #NationalTriviaDay

  • January 11 – Human Trafficking Awareness Day #HumanTraffickingAwarenessDay

  • January 13 – National Sticker Day #NationalStickerDay

  • January 13 – Clean Off Your Desk Day #CleanOffYourDeskDay

  • January 15 – National Hat Day #NationalHatDay

  • January 16 – Get to Know Your Customers Day #GetToKnowYourCustomersDay

  • January 20 – Martin Luther King Jr. Day #MLKDay

  • January 21 – National Hugging Day #NationalHuggingDay

  • January 23 – National Pie Day #PieDay

  • January 24 – National Compliment Day #NationalComplimentDay

  • January 25 – Chinese New Year #YearOfTheRat

  • January 25 – Opposite Day #OppositeDay

  • January 27 – Community Manager Appreciation Day #CMAD

  • January 31 – Backwards Day #BackwardsDay

February

  • February 2 – Groundhog Day #GroundhogDay

  • February 2 – World Wetlands Day #WorldWetlandsDay

  • February 2 – Super Bowl LIII #SBLIII

  • February 4 – World Cancer Day #WorldCancerDay

  • February 5 – National Weatherperson's Day #NationalWeatherpersonsDay

  • February 7 – National Bubble Gum Day #BubbleGumDay

  • February 7 – National Send a Card to a Friend Day #SendACardToAFriendDay

  • February 8 – National Boy Scouts Day #BoyScoutsDay

  • February 9 – Academy Awards #AcademyAwards

  • February 9 – National Pizza Day #NationalPizzaDay

  • February 11 – Safer Internet Day #SID2020

  • February 11 – Inventors Day #InventorsDay

  • February 13 – World Radio Day #WorldRadioDay

  • February 14 – Valentine's Day #ValentinesDay

  • February 17 – Random Acts of Kindness Day #RandomActsOfKindnessDay

  • February 17 – Presidents Day #PresidentsDay

  • February 18 – National Battery Day #NationalBatteryDay

  • February 20 – World Day of Social Justice #SocialJusticeDay

*February 20 – Love Your Pet Day #LoveYourPetDay

*February 21 – International Mother Language Day #IMLD

*February 22 – National Wildlife Day #NationalWildlifeDay

*February 25 – Mardi Gras #MardiGras

March

  • March 1 – National Peanut Butter Lover's Day

PeanutButterLoversDay

  • March 2 – National Read Across America Day #ReadAcrossAmerica

  • March 3 – World Wildlife Day #WorldWildlifeDay

  • March 4 – National Grammar Day #NationalGrammarDay

  • March 6 – National Employee Appreciation Day #EmployeeAppreciationDay

  • March 6 – National Dentist’s Day #DentistsDay

  • March 6 – National Day of Unplugging #NationalDayOfUnplugging

  • March 6 – National Salesperson Day #SalespersonDay

  • March 7 – National Be Heard Day #NationalBeHeardDay

  • March 7 – National Cereal Day #NationalCerealDay

  • March 8 – National Proofreading Day #NationalProofreadingDay

  • March 8 – Daylight Savings #DaylightSavings

  • March 8 – International Women’s Day #IWD2020 #EachforEqual

  • March 9 – National Napping Day #NationalNappingDay

  • March 10 – National Pancake Day #NationalPancakeDay

  • March 10 – National Pack Your Lunch Day #NationalPackYourLunchDay

  • March 10 – Women & Girls HIV/AIDS Awareness Day #NWGHAAD

  • March 11 – National Worship of Tools Day #WorshipOfToolsDay

  • March 12 – National Girl Scout Day #GirlScoutDay

  • March 12 – Popcorn Lover's Day #PopcornLoversDay

  • March 13 – World Sleep Day #WorldSleepDay

  • March 14 – Potato Chip Day #NationalPotatoChipDay

  • March 14 – Pi Day #PiDay

  • March 15 – World Consumer Rights Day #WCRD2020

  • March 16 – National Freedom of Information Day #FreedomOfInformationDay

  • March 17 – St. Patrick's Day #StPatricksDay

  • March 18 – Awkward Moments Day #NationalAwkwardMomentsDay

  • March 19 – National Let’s Laugh Day #NationalLetsLaughDay

  • March 19 – First Day of Spring #FirstDayofSpring

  • March 20 – International Day of Happiness #InternationalDayofHappiness

  • March 20 – World Storytelling Day #WorldStorytellingDay

  • March 21 – Elimination of Racial Discrimination Day #RacialDiscriminationDay

  • March 21 – World Poetry Day #WorldPoetryDay

  • March 22 – World Water Day #WorldWaterDay

  • March 23 – National Puppy Day #NationalPuppyDay

  • March 24 – American Diabetes Association Alert Day #AmericanDiabetesAssociationAlertDay

  • March 25 – Tolkien Reading Day #TolkienReadingDay

  • March 26 – National Spinach Day #NationalSpinachDay

  • March 26 – Purple Day #PurpleDay

  • March 28 – Earth Hour Day #EarthHourDay

  • March 30 – Doctor’s Day #NationalDoctorsDay

  • March 30 – National Take a Walk in the Park Day #NationalWalkInTheParkDay

  • March 31 – Equal Pay Day #EqualPayDay

April

  • April 1 – April Fools Day #AprilFools

  • April 1 – National Walking Day #NationalWalkingDay

  • April 2 – World Autism Awareness Day #WAAD

  • April 3 – Find a Rainbow Day #FindARainbowDay

  • April 4 – Hug a Newsperson Day #HugANewsperson

  • April 7 – World Health Day #LetsTalk

  • April 10 – National Siblings Day #NationalSiblingsDay

  • April 10 – Encourage a Young Writer Day #EncourageAYoungWriterDay

  • April 11 – National Pet Day #NationalPetDay

  • April 12 – Human Space Flight Day #HumanSpaceFlightDay

  • April 15 – National Tax Day #TaxDay

  • April 16 – National Stress Awareness Day #StressAwarenessDay

  • April 16 – Wear Your Pajamas to Work Day #PJDay

  • April 16 – Get to Know Your Customers Day #GetToKnowYourCustomersDay

  • April 16 – National High-Five Day #NH5D

  • April 17 – Haiku Poetry Day #HaikuPoetryDay

  • April 20 – National Look-Alike Day #NationalLookAlikeDay

  • April 22 – Earth Day #EarthDay2020

  • April 23 – National Picnic Day #NationalPicnicDay

  • April 23 – World Book Day #WorldBookDay

  • April 23 – Take Our Daughters & Sons to Work Day #COUNTONME

  • April 24 – National Administrative Professionals Day #AdministrativeProfessionalsDay

  • April 24 – Arbor Day #ArborDay

  • April 25 – National Telephone Day #NationalTelephoneDay

  • April 25 – World Malaria Day #EndMalariaForGood

  • April 29 – Denim Day #DenimDay

  • April 29 – International Dance Day #InternationalDanceDay

  • April 30 – National Honesty Day #NationalHonestyDay

  • April 30 – International Jazz Day #JazzDay

  • April 30 – National Adopt a Shelter Pet Day #AdoptAShelterPetDay

May

  • May 1 – International Workers Day #IntWorkersDay

  • May 1 – Space Day #SpaceDay

  • May 1 – May Day #MayDay

  • May 3 – World Press Freedom Day #WPFD2020

  • May 4 – Star Wars Day #StarWarsDay

  • May 4 – International Firefighters Day #InternationalFirefightersDay

  • May 5 – Cinco de Mayo #CincoDeMayo

  • May 5 – World Asthma Day #WorldAsthmaDay

  • May 5 – Thank a Teacher Day #ThankATeacher

  • May 6 – National Nurses Day #NursesDay

  • May 7 – World Password Day #WorldPasswordDay

  • May 9 – Europe Day #EuropeDay

  • May 10 – Mother's Day #MothersDay

  • May 12 – National Limerick Day #NationalLimerickDay

  • May 13 – National Receptionist Day #NationalReceptionistDay

  • May 15 – International Day of Families #FamilyDay

  • May 15 – National Bike to Work Day #BTWD

  • May 15 – Endangered Species Day #EndangeredSpeciesDay

  • May 16 – Love a Tree Day #LoveATreeDay

  • May 17 – Day Against Homophobia & Transphobia #IDAHOT2020

  • May 21 – National Memo Day #NationalMemoDay

  • May 24 – National Scavenger Hunt Day #NationalScavengerHuntDay

  • May 25 – Memorial Day #MemorialDay

  • May 28 – Hamburger Day #NationalHamburgerDay

  • May 29 – Paperclip Day #PaperclipDay

  • May 29 – Heat Awareness Day #NoFryDay

  • May 30 – National Creativity Day #NationalCreativityDay

  • May 31 – World No-Tobacco Day #NoTobacco

  • May 31 – National Smile Day #NationalSmileDay

June

  • June 5 – World Environment Day #WorldEnvironmentDay

  • June 5 – National Donut Day #NationalDonutDay

  • June 6 – Higher Education Day #HigherEducationDay

  • June 7 – National Cancer Survivor's Day #NCSD2020

  • June 8 – World Oceans Day #WorldOceansDay

  • June 8 – Best Friends Day #BestFriendsDay

  • June 11 – Make Life Beautiful Day #MakeLifeBeautiful

  • June 14 – International Children's Day #ChildrensDay

  • June 14 – National Children's Day #NationalChildrensDay

  • June 14 – National Flag Day #FlagDay

  • June 14 – World Blood Donor Day #GiveBlood

  • June 20 – World Refugee Day #WorldRefugeeDay

  • June 20 – First Day of Summer #FirstDayOfSummer

  • June 21 – Father's Day #FathersDay

  • June 21 – National Selfie Day #NationalSelfieDay

  • June 21 – World Music Day #WorldMusicDay

  • June 21 – International Yoga Day #InternationalYogaDay

  • June 23 – National Columnists’ Day #NationalColumnistDay

  • June 27 – National Sunglasses Day #NationalSunglassesDay

  • June 30 – Social Media Day #SMDay, #SocialMediaDay

  • June 30 – National Postal Worker Day #NationalPostalWorkerDay

Need a marketing expert to help you master your social media calendar?

Book a free call to learn how our team of marketing experts can help you create high converting social media marketing campaigns today.

July

  • July 2 – World UFO Day #WorldUFODay

  • July 4 – Independence Day #July4th

  • July 7 – World Chocolate Day #WorldChocolateDay

  • July 11 – Cheer Up the Lonely Day #CheerUpTheLonelyDay

  • July 12 – Malala Day #MalalaDay

  • July 12 – National Simplicity Day – #NationalSimplicityDay

  • July 15 – Give Something Away Day #GiveSomethingAwayDay

  • July 16 – Get to Know Your Customers Day #GetToKnowYourCustomersDay

  • July 17 – World Emoji Day #WorldEmojiDay

  • July 18 – Nelson Mandela International Day #MandelaDay

  • July 30 – International Day of Friendship #DayOfFriendship

August

  • August 1 – Respect for Parents Day #RespectForParentsDay

  • August 2 – National Coloring Book Day #NationalColoringBookDay

  • August 8 – International Cat Day #InternationalCatDay

  • August 9 – National Book Lovers Day #NationalBookLoversDay

  • August 11 – National Sons and Daughters Day #SonsAndDaughtersDay

  • August 12 – International Youth Day #YouthDay

  • August 12 – World Elephant Day #WorldElephantDay

  • August 13 – International Lefthanders Day #LefthandersDay

  • August 15 – National Relaxation Day #NationalRelaxationDay

  • August 16 – National Tell a Joke Day #NationalTellAJokeDay

  • August 19 – World Photo Day #WorldPhotoDay

  • August 19 – World Humanitarian Day #WorldHumanitarianDay

  • August 20 – National Lemonade Day #NationalLemonadeDay

  • August 26 – National Dog Day #NationalDogDay

  • August 26 – National Women's Equality Day #WomensEqualityDay

September

  • September 5 – International Day of Charity #CharityDay

  • September 6 – Read a Book Day #ReadABookDay

  • September 7 – Labor Day #LaborDay

  • September 8 – International Literacy Day #LiteracyDay

  • September 11 – National Day of Service and Remembrance #911Day

  • September 11 – Stand Up To Cancer Day #KissCancerGoodbye

  • September 12 – National Day of Encouragement #DayOfEncouragement

  • September 12 – National Video Games Day #NationalVideoGamesDay

  • September 13 – National Grandparents Day #NationalGrandparentsDay

  • September 15 – Online Learning Day #OnlineLearningDay

  • September 19 – Talk Like a Pirate Day #TalkLikeAPirateDay

  • September 21 – International Day of Peace #PeaceDay

  • September 21 – Miniature Golf Day #MiniGolfDay

  • September 21 – Civic Day of Hacking #HackForChange

  • September 22 – Car-Free Day #CarFreeDay

  • September 22 – Hobbit Day #HobbitDay

  • September 22 – First Day of Fall #1stDayOfFall

  • September 26 – European Day of Languages #EDL2020

  • September 27 – World Tourism Day #WTD2020

  • September 28 – World Rabies Day #WorldRabiesDay

  • September 28 – National Good Neighbor Day #GoodNeighborDay

  • September 29 – International Coffee Day #InternationalCoffeeDay

  • September 30 – National Women's Health and Fitness Day #FitnessDay

  • September 30 – International Podcast Day #InternationalPodcastDay

October

  • October 1 – International Day of Older Persons #UNDOP

  • October 1 – World Vegetarian Day #WorldVegetarianDay

  • October 2 – Day of Nonviolence #InternationalDayOfNonviolence

  • October 2 – World Smile Day #WorldSmileDay

  • October 3 – National Techies Day #TechiesDay

  • October 4 – World Animal Day #WorldAnimalDay

  • October 4 – National Taco Day #NationalTacoDay

  • October 5 – World Teachers Day #WorldTeachersDay

  • October 5 – World Habitat Day #WorldHabitatDay

  • October 10 – World Mental Health Day #WorldMentalHealthDay

  • October 10 – World Sight Day #WorldSightDay

  • October 11 – International Day of the Girl #DayOfTheGirl

  • October 13 – National Train Your Brain Day #TrainYourBrainDay

  • October 14 – National Dessert Day #DessertDay

  • October 15 – Global Handwashing Day #GlobalHandwashingDay

  • October 15 – Get to Know Your Customers Day #GetToKnowYourCustomersDay

  • October 16 – World Food Day #FoodDay

  • October 16 – Bosses Day #BossesDay

  • October 17 – Eradication of Poverty Day #EndPoverty

  • October 20 – World Statistics Day #StatisticsDay

  • October 21 – Reptile Awareness Day #ReptileAwarenessDay

  • October 24 – United Nations Day #UNDay

  • October 25 – Greasy Foods Day #GreasyFoodsDay

  • October 30 – National Publicist Day #NationalPublicist

  • October 30 – Day Checklist Day #ChecklistDay

  • October 31 – Halloween #Halloween

November

  • November 1 – World Vegan Day #WorldVeganDay

  • November 1 – National Authors Day #NationalAuthorsDay

  • November 1 – National Cook For Your Pets Day #CookForYourPetsDay

  • November 1 – Daylight Saving Time Ends #DaylightSavings

  • November 3 – National Sandwich Day #NationalSandwichDay

  • November 4 – National Candy Day #NationalCandyDay

  • November 8 – National Cappuccino Day #CappuccinoDay

  • November 8 – STEM Day #STEMDay

  • November 11 – Veterans Day #VeteransDay

  • November 13 – World Kindness Day #WKD

  • November 14 – World Diabetes Day #WDD

  • November 15 – Clean Out Your Refrigerator Day #CleanOutYourRefrigeratorDay

  • November 15 – America Recycles Day #BeRecycled

  • November 16 – International Day for Tolerance #ToleranceDay

  • November 17 – International Students Day #InternationalStudentsDay

  • November 17 – National Entrepreneurs Day #EntrepreneursDay

  • November 19 – International Men’s Day #InternationalMensDay

  • November 20 – Universal Children's Day #UNChildrensDay

  • November 21 – World Hello Day #WorldHelloDay

  • November 26 – National Cake Day #NationalCakeDay

  • November 26 – Thanksgiving Day #Thanksgiving

  • November 27 – National Day of Listening #DayOfListening

  • November 28 – Electronic Greeting Card Day #ElectronicGreetingsDay

  • November 30 – Small Business Saturday #SmallBusinessSaturday

  • November 29 – Computer Security Day #ComputerSecurityDay

  • November 30 – Cyber Monday #CyberMonday

December

  • December 1 – World AIDS Day #WAD2020

  • December 1 – Giving Tuesday #GivingTuesday

  • December 3 – Persons with Disabilities Day #IDPWD

  • December 4 – National Cookie Day #NationalCookieDay

  • December 5 – World Soil Day #WorldSoilDay

  • December 6 – Microwave Oven Day #MicrowaveOvenDay

  • December 8 – Pretend to Be a Time Traveler Day #PretendToBeATimeTravelerDay

  • December 10 – Human Rights Day #HumanRightsDay

  • December 10 – Nobel Prize Day #NobelPrize

  • December 11 – International Mountain Day #InternationalMountainDay

  • December 21 – Crossword Puzzle Day #CrosswordPuzzleDay

  • December 21 – First Day of Winter #WinterSolstice

  • December 27 – No Interruptions Day #NoInterruptionsDay

  • December 31 – New Year's Eve #NYE2020

10 Best Social Media Holiday Calendar Examples

1. Social Media Holiday Example: KFC

2. Social Media Holiday Example: Crumb Cakery

3. Social Media Holiday Example: Mission Hospital

4. Social Media Holiday Example: Forever21

5. Social Media Holiday Example: Vegan Nutrition + Fitness Info

6. Social Media Holiday Example: DoughEZ

7. Social Media Holiday Example: Kelli Avila

8. Social Media Holiday Example: Rowie Label

9. Social Media Holiday Example: Bella The Yorkie

10. Social Media Holiday Example: Oreo

Summary

Have fun with social media holidays. They're a great way for you to connect with followers and potential customers for your brand creatively.

If you need more download this free Social Media Checklist to boost your efforts and increase followers on your social media platforms.

What about you? What's your favorite social media holiday, and how do you celebrate it on social media?

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Written by Victoria Taylor

Victoria is a Marketing Generalist at Wishpond specializing in all things digital marketing and social media marketing. In love with blogging and Taco Tuesdays. Follow her on Twitter @vicknwsbest.